Interview with Gordon Müller-Seitz

written on 20/07/2020
by Jutta Thielen-del Pozo

What does a strategic management perspective on Covid-19 as a global crisis look like?

In a short interview, Prof. Dr. Mueller-Seitz answers the questions: how strategic management can increase resilience during a global pandemic and how in particular Germany coped with the Covid-19 crisis from a strategic management point of view.

Prof. Dr. Gordon Müller-Seitz is Chair and Professor of Strategy, Innovation und Cooperation at the Technical University Kaiserslautern. His main areas of research are strategic management, innovation, network and risk management with an emphasis on managing the digital transformation.